A quick run-down on how I craft experimentation roadmaps for startups, focusing on small footprint, but big impact experiments, and structured experimentation.

Marketing experimentation for startups | Blog | Reuben O'Connell

Drop me an email and I'll set up a casual, non-commercial chat.

Want to hear more about how I run experimentation?

How I build experimentation plans that boost acquisition

Marketing experimentation for startups

I'm a hands-on growth marketer with 7+ years of experience helping B2B SaaS companies start and scale demand generation.

Hello, world. | Reuben O'Connell

 I think learning computers piece by piece has translated to how I build marketing campaigns.

Who I am, what I do, and why I created this site.

Hello, world. Welcome to my site 👋

My thoughts on marketing, a deep dive into previous growth work, and more.

I'm Reuben, a startup growth marketing consultant. Read my thoughts on marketing, breakdowns of previous projects/work, and my thoughts on tech trends.